A multifaceted future: The Christmas industry in 2020
The trends that have unfolded in the apparel sector over the last three decades appear to be playing out in the jewelry sector, but at a much faster pace.
The jewelry industry seems poised for a glittering future. Annual global sales of €148 billion are expected to grow at a healthy clip of 5 to 6 percent each year, totaling €250 billion by 2020. Consumer appetite for jewelry, which was dampened by the global recession, now appears more voracious than ever.
The jewelry industry seems poised for a glittering future. Annual global sales of €148 billion are expected to grow at a healthy clip of 5 to 6 percent each year, totaling €250 billion by 2020. Consumer appetite for jewelry, which was dampened by the global recession, now appears more voracious than ever.
In our research, we identified three types of consumers driving the
Jewelry players might consider focusing on mono- brand retail, which gives them more control over their brands, closer contact with consumers, and higher margin
The evolution of the appare
About the author(s)
Linda Dauriz is a principal in McKinsey’s Munich office, Nathalie Remy is a principal in the Paris office, and Thomas Tochtermann is a director in the Hamburg office.
The authors wish to thank Ewa Sikora for her contributions to this article.
Source: Mckinsey.com